iPhone 12 in Brazil is the most expensive in the world; see Apple prices | Cell phone

THE Apple revealed on Friday (6) the official prices of the iPhone 12 in Brazil and they are very salty, starting at R $ 7 thousand and close to R $ 14 thousand in the Pro Max model. Tecnoblog shows that our country has the highest dollar values ​​charged by the apple company, already counting taxes.

iPhone 12 Pro Max (Image: Press Release / Apple)

We take into account the official Apple Store prices online in 22 countries where the iPhone 12 is sold or pre-sold. All amounts have been converted from your local currency to the US dollar; they already include sales taxes.

In North America, taxes are added to the shopping cart when entering the zip code, as the rate varies depending on the state or province. In Canada, we choose the prices charged in Toronto (in Vancouver, they are slightly lower).

In the case of the USA, we list the price without tax – states like New Hampshire, Montana and Oregon have a zero rate – as well as the amount charged in New York, one of the main destinations for Brazilians in the country. (In California, Apple estimates a slightly lower tax rate than in NY.)

Brazil has more expensive iPhone 12, 12 Mini and 12 Pro Max

We selected three models to assess Apple prices around the world:

  • iPhone 12 Mini 64 GB, the cheaper least expensive of all;
  • standard 128 GB iPhone 12, intermediate;
  • iPhone 12 Pro Max 512 GB, the top of the line.

All of them cost more in Brazil than in other countries: are US $ 1,270, US $ 1,539 and US $ 2,535, respectively, in direct conversion. Apple doesn’t charge more than $ 1,000 for the entry-level iPhone 12 Mini anywhere else.

In addition, it is only here that the iPhone 12 Pro Max exceeds $ 2,500, as you can see in the chart below:

Price of iPhone 12 Pro Max 512 GB in selected countries (Image: Vitor Pádua / Tecnoblog)

Price of iPhone 12 Pro Max 512 GB in selected countries (Image: Vitor Pádua / Tecnoblog)

The survey of Tecnoblog shows that the iPhone 12, 12 Mini and 12 Pro Max are more expensive in Italy and Portugal; and are more accessible in Japan, Hong Kong and the USA – even taking into account the sales tax.

It is worth noting that, in the USA, the iPhone 12 and 12 Mini are slightly cheaper for customers of the operators AT&T, Sprint, Verizon and T-Mobile; to get the $ 30 discount, you must activate the line. In our comparison, we use the full prices of unlocked devices.

As for the iPhone 12 Pro Max, there is a curious phenomenon: India has the second highest official price in the world (US $ 2,159), behind Brazil only, surpassing Italy and Portugal. Maybe Apple is taking the opportunity to charge good more from those who are willing to pay more.

It is possible that, in the future, Brazil will have “only” the second most expensive iPhone 12 in the world, as the cell phone reaches other countries. It is worth remembering that Argentina has the highest price from Sony for the PS5, but Apple has not yet released its official values ​​there.

iPhone 12 Pro Max (Image: Press Release / Apple)

iPhone 12 Pro Max (Image: Press Release / Apple)

In which countries is the iPhone 12 lowest price?

We list below the dollar prices of the iPhone 12 Mini 64 GB and iPhone 12 Pro Max 512 GB, from the largest to the smallest. Note that the ranking of countries is different for each model, depending on how much Apple charges in each market.

Parents iPhone 12 Mini (64 GB) Parents iPhone 12 Pro Max (512 GB)
Brazil $ 1,268 Brazil $ 2,535
Italy $ 996 India $ 2,159
Portugal $ 984 Italy $ 1,946
Mexico $ 967 Portugal $ 1,934
Spain $ 961 Spain $ 1,911
France $ 961 France $ 1,911
India $ 944 Germany $ 1,851
Germany $ 925 Mexico $ 1,838
United Kingdom $ 918 United Kingdom $ 1,837
New Zealand $ 915 New Zealand $ 1,831
Russia $ 901 Russia $ 1,802
Australia $ 871 China $ 1,799
Singapore $ 853 Australia $ 1,721
Canada $ 847 Singapore $ 1,706
South Korea $ 847 Canada $ 1,696
Taiwan $ 836 Taiwan $ 1,693
China $ 831 South Korea $ 1,693
Malaysia $ 821 United Arab Emirates $ 1,625
United Arab Emirates $ 816 Malaysia $ 1,618
Japan $ 795 Japan $ 1,602
USA (NY) $ 794 Hong Kong $ 1,535
Hong Kong $ 774 USA (NY) $ 1,523
USA (no sales tax) $ 729 USA (no sales tax) $ 1,399

Survey made on November 6, 2020

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